graphis prospectus, conceptual dawson college document sent to potential (prospective) students to attract them to apply for admissions. this prospectus aims to showcase the graphic design program

and its very large and diverse set of courses and projects with a free and maximalist design approach. The exposed spine binding reminds one of the varied stacked experiences that make you who you are as a designer in this program. The cover only legible at some perspectives demands the viewer to move and shift comfort zones to see the bigger picture. And This maximalist design sets out to give you everything, and more. three different overlapping grids are used to create a sense of dimension and to make consistency in chaos. Each grid has its purpose, one is for the small body text, another for the large body text and the folio, images and captions have their own grid. These overlap and interplay to consistently be inconsistent.